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Creative Designer & Content Creator

Lagos, Nigeria

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Employment Type: On-site (Hybrid)

Job Summary

We are seeking a highly creative and multidisciplinary Creative Designer & Content Creator to drive visual storytelling, brand expression, and marketing content execution across digital and offline channels. This role is ideal for a creative thinker who can transform ideas, concepts, and business objectives into compelling visual assets, engaging content, and impactful brand experiences.

Beyond execution, you will play a strategic role in understanding audience behavior, marketing funnels, content performance, and brand positioning, ensuring every creative output is both visually exceptional and results-driven. The ideal candidate possesses a natural ability to think creatively, tell compelling stories, and convert abstract ideas into content that captures attention, drives engagement, and supports business goals.
Requirements

  • Bachelor’s degree or equivalent experience in Graphic Design, Visual Communication, Digital Media, Multimedia Design, Marketing, Film Production, or a related creative field.
  • Must have completed NYSC.
  • Resides in Abuja and is available for Hybrid/Onsite work.
  • Minimum of 3–5 years of experience in creative design, content creation, multimedia production, branding, or digital marketing.
  • Strong portfolio demonstrating expertise in graphic design, content creation, video editing, motion graphics, brand storytelling, and creative campaign execution.
  • Proficiency in design and creative tools such as Adobe Creative Suite (Photoshop, Illustrator, After Effects, Premiere Pro), Canva, Figma, or equivalent creative software.
  • Strong understanding of marketing principles, content marketing, social media strategy, customer engagement, and digital marketing funnels.
  • Exceptional creative thinking skills with the ability to transform ideas into visually compelling and emotionally engaging content.
  • Experience working with marketing teams, agencies, startups, or fast-paced creative environments.
  • Strong attention to detail, typography, color theory, composition, visual hierarchy, and brand consistency.
  • Excellent storytelling, communication, and content development skills.
  • Ability to work independently while managing multiple creative deadlines and priorities.
  • Strong organizational skills with the ability to balance creativity and execution effectively.
  • Hands-on experience using AI-powered creative tools for content creation, graphic design, video production, motion graphics, and creative automation.
  • Strong knowledge of AI video generation platforms such as Runway, Sora, Kling, Veo, HeyGen, Pika, Synthesia, and other emerging AI content creation technologies.
  • Demonstrated ability to create high-quality AI-generated marketing videos, advertisements, product showcases, social media content, and branded multimedia assets.
  • Strong understanding of AI-assisted creative workflows and the ability to combine human creativity with AI-powered production tools.
  • Ability to rapidly prototype and iterate creative concepts using AI technologies while maintaining brand consistency and creative quality.

Responsibilities

  • Lead the ideation and execution of creative concepts across digital campaigns, branding initiatives, marketing communications, and content marketing activities.
  • Translate business goals, marketing strategies, and abstract ideas into compelling visual narratives, creative campaigns, and engaging multimedia content.
  • Design high-quality graphics for social media, websites, advertising campaigns, presentations, corporate communications, and product storytelling.
  • Produce, edit, and optimize engaging video content, including promotional videos, social media reels, testimonials, explainer videos, event highlights, and brand storytelling assets.
  • Develop creative content strategies and content concepts that align with brand objectives and audience engagement goals.
  • Develop and maintain brand identity systems, ensuring consistency across all touchpoints, communication channels, and customer-facing materials.
  • Collaborate closely with marketing, growth, sales, and product teams to align creative outputs with campaign objectives, customer journeys, and audience targeting strategies.
  • Understand marketing workflows and contribute creatively to conversion-focused campaigns across awareness, consideration, acquisition, engagement, retention, and advocacy stages.
  • Leverage AI-powered creative tools to accelerate content ideation, graphic design, video production, visual storytelling, and campaign development while maintaining high creative standards.
  • Create AI-assisted content assets, including marketing videos, product demonstrations, social media content, motion graphics, presentations, and branded digital experiences.
  • Research, evaluate, and implement emerging AI creative technologies, automation platforms, and content production tools to improve creative efficiency and innovation.
  • Utilize AI video generation platforms to produce high-quality marketing, advertising, educational, and brand storytelling content with minimal production overhead.
  • Optimize creative workflows through the effective use of AI tools, enabling faster content production, iteration, and campaign execution.
  • Create platform-specific content optimized for social media channels including LinkedIn, Instagram, TikTok, YouTube, Facebook, and emerging platforms.
  • Contribute to UI/UX design initiatives where required, ensuring visually engaging and user-centered digital experiences.
  • Stay updated with design trends, content marketing best practices, social media innovations, AI-powered creative tools, and emerging digital content formats.
  • Manage multiple creative projects simultaneously while maintaining high standards of creativity, quality, and timely delivery.
  • Provide creative direction and guidance to junior designers, content creators, freelancers, or external creative partners when required.
  • Ensure all creative assets are optimized for various channels including social media, web, mobile, email marketing, print, and digital advertising platforms.
  • Monitor content performance and audience engagement metrics to continuously improve creative effectiveness and campaign outcomes.
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